“Dude, I’d Love To Pick Your Brain”
Please, please, pretty please DO NOT pick my brain!
It’s the biggest asset I have going for myself and the last thing I want is someone picking at it.
All joking aside, this phrase is my biggest pet peeve out there. I’m not exactly sure why, but I literally picture someone actually picking my brain with a fork when they say this and it’s not the most appealing thing.
However, I started turning this slight annoyance into a killer profit stream a few years ago. Here’s how it happened…
A newsletter subscriber kept begging to take me out to lunch to “Pick My Brain”. I kept ignoring him. Finally, after about the 4th email and his persistent asking I decided to tell him…
“I do lunch gigs for $500 an hour, and you pick up the lunch bill too”.
“No problem” he replied.
I was just trying to shove the guy away, yet he didn’t balk for half a second at the price. It was in that moment I realized to truly value my brain, and if people wanted to pick at it, it didn’t have to be a bad thing.
After that day I scheduled many lunch gigs, some for up to $1000 per hour. And to this day, I have no problem charging these types of fees because I know during that session I’m going to give advice that far exceeds their investment.
It’s a win win for both parties, and I don’t have to get all bitchy about them saying “Can I pick your brain”.
Anyhow, wouldn’t you love to be able to charge what you’re truly worth? Aren’t you sick of slaving away or handing over the entire farm for $20 an hour? I don’t even think a guy can pay his mortgage here in San Diego on $20 an hour.
This video, and the 2 in the series before it are so worth watching…
It’s some solid content, and presented in a teaching style that makes it not only worth watching, but entertaining as well.
Jason “Profit” Moffatt